Mortgage Market Expansion: Gen H Partners with HL Partnership
As the mortgage market continues to evolve, innovative partnerships are emerging to enhance the homebuying experience. Gen H, a pioneer in affordability tools and technology-driven systems, has announced a strategic partnership with HL Partnership, significantly expanding its advisory panel to over 17,000 advisors.
Gen H’s innovative affordability tools
This collaboration will provide HL Partnership’s advisors access to Gen H’s cutting-edge technology, designed to assist aspiring homeowners and remortgagers across England and Wales. The partnership is part of Gen H’s strategy to strengthen its intermediary network, following its shift from direct channels to broker relationships earlier this year.
HL Partnership’s commitment to high-quality whole-of-market advice
Neil Hoare, commercial director at HL Partnership, emphasized the importance of providing high-quality advice to customers, stating, “We’re pleased to join Gen H’s panel, as this means even greater options for our brokers and their clients, including Gen H’s innovative affordability tools designed to help more aspiring buyers purchase a home.”
Pete Dockar, Chief Commercial Officer at Gen H
Pete Dockar, chief commercial officer at Gen H, expressed his enthusiasm about the partnership, adding, “We’re delighted to have had the opportunity to partner with HL Partnership. We know that our ability to help people realize their dreams of homeownership relies heavily on the work of our broker partners, which is why it’s so exciting to have HL Partnership’s network of committed, driven advisors now on our panel.”
Aspiring homeowners set to benefit from the partnership
This partnership marks a significant milestone in the mortgage market, as Gen H’s innovative affordability tools and technology-driven systems will now be accessible to a broader network of advisors. As the mortgage landscape continues to evolve, partnerships like this will play a crucial role in shaping the future of homeownership.
A new era of collaboration in the mortgage market
